
Puzzle
Following the inaugural 2023 volume, Intesa Sanpaolo asked us to give continuity to the Cortina, Sustainable Beauty series without repeating it: a gift for its most exclusive clients that would serve as a tool for relationship-building and positioning, not merely a commemorative object. The second edition had to confirm the identity of the series while finding a new focus, one capable of embodying the brand's values – quality, care, sustainability, territory – and of standing the test of time as an object worth keeping.
Solution
We chose people as the key to the second volume: A journey through the faces of the Dolomites tells the story of Cortina through those who live there and look after it, within the series' established narrative framework. We coordinated the entire production chain – concept, content, art direction, printing – paying close attention to the tactile dimension: paper scented with the Intesa fragrance, a personalised bookmark, premium typography and paper weights. A coffee table book conceived as an experience, not just as something to read.
















