Bea Media Company S.r.l.
Viale Francesco Restelli 1, 20124 Milano
Piazza di S. Bernardo, 106, 00187 Roma
P. IVA 11562050960 - SDI T9K4ZHO


Ways to be (yourself with us)

Rinascimento's web magazine, dedicated to women who want to express, learn and inspire.

woman and title
Corporate Storytelling

The magazine's three sections - express, inspire and learn - feature alternating articles that accompany readers on their discovery of Rinascimento, with stories, style tips and reports.



  • Storyline
  • Strategy
  • UX/UI
  • Design
  • Content production


The challenge

Accompanying Rinascimento on a path that positions it as a lifestyle brand, building a narrative that strengthens the emotional connection with the community. Then, combine the business needs and editorial approach within a single content strategy.

The solution

To reappropriate the narrative and strengthen the perceived Brand, we created a magazine with an impactful visual ID and non-product-centric editorial plans. The content is designed to enhance the representative messages of Renaissance and its all-around identity, within an editorial plan that also supports B2C KPIs. Creative formats such as interviews, videos and long-forms make the narrative dynamic and enjoyable for the end users.

cellulare in mano con schermata articolo Rinascimento

Series of video interviews with 4 Rinascimento store managers, to tell their story, their work and the company from the inside

set fotografico
Next Project

Unlocking Human Impact

Putting yourself at the head of change, to generate impact on business, leadership and talent building.